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La Responsabilidad Social Corporativa en la prensa española. Análisis de la cobertura periodística
Author(s):
Redondo Escudero, Myriam; Ramil Ferreiro, Xosé
Publisher:
Fundación Chandra / Fundación Ecología y Desarrollo
Issued date:
2007-03
Sponsor:
Fundación Chandra
Fundación ECODES
Fundación AVINA
Universidad Complutense de Madrid
Universidad Carlos III de Madrid
Fundación ECODES
Fundación AVINA
Universidad Complutense de Madrid
Universidad Carlos III de Madrid
Keywords:
RSC
,
CSR
,
Responsabilidad Social Corporativa
,
Corporate Social Responsibility
,
Ética de los negocios
,
Business ethics
,
Prensa española
,
Spanish press
,
Periodismo económico
,
Business journalism
Rights:
Atribución-NoComercial-SinDerivadas 3.0 España
Abstract:
This paper answers mainly to three questions: a) what idea of Corporate Social Responsibility do Spanish media transmit?; b) what are their proffessional routines to report on the matter?; c) how do journalists interact with the companies they are analysing?
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Impact:
G
o
o
g
l
e
™ Scholar:others by:
La Responsabilidad Social Corporativa en la prensa española. Análisis de la cobertura periodística
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