RT Journal Article
T1 Global integration without expatriates
A1 Bonache, Jaime
A1 Cerviño, Julio
AB A paper provides a case study of a company that, while it has a fully international operation, makes no use at all of expatriates. The global activities of the giant retail clothing company Zara, and the way in which it adapts to cultural differences, are outlined. By exploring why the company does not use expatriates, and how it develops organizational learning without them, the example provides a challenge to many of the assumptions on which international staffing are based
PB Blackwell Publishing
SN 0954-5395
YR 1997
FD 1997
LK https://hdl.handle.net/10016/12258
UL https://hdl.handle.net/10016/12258
LA eng
NO The definitive version is available at www.blackwell-synergy.com
DS e-Archivo
RD 27 jul. 2024